{"id":10412,"title":"Pip is born","description":"And Pip is born. Pip branding  for people who give 2 hoots about Planet Earth and all who ride on her back, be they 2 or 8 legged, finned or scaled. Pip is a today a small ecoethical fashion brand that begins life with the intention not of making big bucks but of re-writing the rules a bit","content":"<p>And Pip is born.<\/p><p>Pip branding for people who give 2 hoots about Planet Earth and all who ride on her back, be they 2 or 8 legged, finned or furry.<\/p><p>Pip is a today a small ecoethical fashion brand that begins life with the intention not of making big bucks but of re-writing the rules a bit. We offer a softer approach to capitalism, where from the start 80% of our profits are used to fund solutions to the many crises facing the natural world. Pip. Love, live, give. Better future fashion.<\/p><p>Thank you for your support!\ud83d\ude0d<\/p><p><\/p>","urlTitle":"pip-is-born","url":"\/blog\/pip-is-born\/","editListUrl":"\/my-blogs","editUrl":"\/my-blogs\/edit\/pip-is-born\/","fullUrl":"https:\/\/planetinperil.co.uk\/blog\/pip-is-born\/","featured":false,"published":true,"showOnSitemap":true,"hidden":false,"visibility":null,"createdAt":1615231059,"updatedAt":1688033859,"publishedAt":1688033859,"lastReadAt":null,"division":{"id":89915,"name":"Pip"},"tags":[],"metaImage":{"original":"https:\/\/images.podos.io\/vrwnrpmirmdiqbeainey9vg886udttzrvnogqwhgug3htvyw.png","thumbnail":"https:\/\/images.podos.io\/vrwnrpmirmdiqbeainey9vg886udttzrvnogqwhgug3htvyw.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/vrwnrpmirmdiqbeainey9vg886udttzrvnogqwhgug3htvyw.png.jpg?w=1920&h=1440"},"metaTitle":"","metaDescription":"","series":[],"similarReads":[],"labels":[]}